Stage 05 of 05 · The Flywheel
Retention
Turn one-time buyers into repeat revenue. The highest-margin growth you have.
- Investment
- From $3,500/mo
- Timeline
- Flows live in 3 to 4 weeks
- Right for you if
- “Customers buy once and disappear.”
- Proof · Day & Knight Chess
- +219%Email subscribers in twelve months→
What's included
- Email platform setup and audit
- Core lifecycle flows: welcome, abandoned cart, post-purchase, winback
- List segmentation by customer behavior
- Monthly campaign calendar
- Email deliverability configuration
- Reporting
What changes
Before
After
Email is an afterthought, not a revenue channel
A meaningful share of revenue coming from email
No system to bring customers back without re-acquiring them
Customers returning without paid prompting
List is growing but generating nothing
Higher lifetime value across every customer segment
Revenue from existing customers is low and flat
A compounding owned channel that gets stronger over time
Common questions
We already send some emails. Is this different?
Almost certainly. Most businesses send occasional broadcasts and have no automated flows, which is where the revenue actually is.
Which platform do you use?
Klaviyo for most, especially ecommerce. We will work with what you have if it makes sense.
How much revenue should email drive?
For a healthy ecommerce program, a meaningful share of total revenue. We benchmark against your category.
Free 30-minute consultation
Where should your business be a year from now?
Thirty minutes, no pitch. Bring your numbers. You will leave knowing what to fix first, whether or not we work together.